Google Local Service Ads:
Maximize Local Visibility and Drive Leads with Targeted Google Local Service Ads
Boost local visibility, attract high-quality leads, and grow your customer base with Boostway Digital’s targeted Google Local Service Ads. Our team utilizes precise location-based targeting, optimized ad creative, and Google’s trusted Local Services platform to connect you with nearby customers actively searching for your services. Ready to elevate your local business presence and drive measurable results? Contact us today for a customized advertising plan designed to fuel your growth in your local market.
Drive Local Success with Targeted Google Local Service Ads Solutions
Achieve Results with Boostway’s Google Local Service Ads Solutions – Connect with Local Audiences, Increase Leads, and Enhance Your Visibility in Nearby Searches. From precise location targeting to engaging ad creatives, Boostway provides everything needed for Local Service Ads success. Discover our Google Local Service Ads deliverables today:

Location-Based Audience Targeting
Boostway Digital’s Google Local Service Ads focus on reaching the customers closest to you. Our team leverages advanced geo-targeting to ensure your ads appear in front of high-intent local searchers.
Key areas include:
- Proximity Targeting: Ensuring ads are shown to users within a specific radius of your business location.
- Service Area Customization: Defining your service area to maximize relevance and ad impact.
- Location-Specific Keywords: Using local terms to target users searching for nearby services.
This precise targeting maximizes reach within your community, connecting you with customers ready to engage.

Profile & Business Verification
To build trust and authenticity, we help you complete the Google Local Service Ads verification process. Verified profiles enhance credibility, reassuring potential customers of your reliability.
Key steps include:
- Business License & Insurance Verification: Meeting Google’s requirements to qualify as a verified provider.
- Review Collection & Management: Assisting in gathering and managing customer reviews to boost visibility.
- Google Guaranteed Badge: Securing the Google Guarantee badge, which gives users confidence in your services.
This process ensures your profile stands out and conveys a sense of trust and professionalism to local customers.

Optimized Ad Copy & Content Creation
Our team creates persuasive ad copy and visuals that effectively communicate your unique services, tailored to engage local searchers.
Key components include:
- Service-Specific Descriptions: Highlighting key services that matter most to your target audience.
- Localized Messaging: Crafting copy that resonates with local customers by speaking directly to their needs.
- Compelling Call-to-Actions: Encouraging immediate actions like “Call Now” or “Book Today” to drive conversions.
This optimized ad content is designed to attract attention and turn local searchers into valuable leads.

Lead Management & Response Tracking
To make the most of every lead, Boostway Digital integrates lead management tools, allowing you to respond quickly and track outcomes.
Key features include:
- Real-Time Lead Notifications: Ensuring prompt alerts for each new inquiry to facilitate fast responses.
- Response Rate Monitoring: Tracking response times to maintain high levels of customer satisfaction.
- Lead Status Tracking: Organizing leads by their stage in the sales funnel for efficient follow-up.
This streamlined lead management system keeps you connected to potential clients, increasing the likelihood of conversions.

Conversion Tracking & ROI Analysis
Our team sets up thorough tracking to monitor every interaction, providing insights into your campaign’s effectiveness and ROI.
Key focus areas include:
- Lead Conversion Tracking: Measuring how many ad interactions convert into actual clients.
- Cost-per-Lead Analysis: Understanding your ad spend efficiency to ensure maximum value.
- Monthly ROI Reports: Regular updates on key metrics to help you evaluate campaign success.
With these insights, you stay informed about campaign impact and can make data-driven decisions for continued growth.

Retargeting & Remarketing Strategies
For potential clients who don’t convert immediately, our retargeting strategies re-engage them, keeping your business top of mind.
Key focus areas include:
- Targeted Retargeting Ads: Displaying ads to previous site visitors or lead form clickers.
- Personalized Messaging: Crafting retargeting ads based on user behaviors and previous interactions.
- Dynamic Ad Adjustments: Customizing ad content to appeal to returning users and prompt conversions.
This approach keeps your brand visible to interested leads, increasing the chances of a conversion on subsequent visits.
Delivering Results That Matter for Clients
See how Boostway Achieves Consistent Results Through Expertise and Dedication
CHALLENGE
OUR INITIATIVES:
- Brand Awareness Campaign aimed at increasing digital footprint
- SEO and Content Marketing to enhance organic search visibility
- Targeted Client Acquisition to attract potential clients with digital advertising
CHALLENGE
OUR INITIATIVES:
- A comprehensive campaign to boost brand visibility and engagement through digital channels.
- Implementing targeted advertising and marketing efforts to attract new clients to their financial services.
- Enhancing their online presence through strategic blog content and SEO practices to drive organic traffic.
CHALLENGE
OUR INITIATIVES:
- Developed a targeted marketing strategy to increase BrandBucket’s visibility among entrepreneurs and startups.
- Implemented a content marketing and SEO strategy to drive organic traffic and improve search rankings.
- Managed paid advertising campaigns to optimize conversions and domain sales.
Google Local Service Ads Pricing Tailored to Your Business Goal
At Boostway Digital, we emphasize transparent, customized pricing for our Google Local Service Ads. Rather than offering a one-size-fits-all package, we create tailored plans that align with your budget, local campaign goals, and target audience, ensuring every investment delivers impactful, measurable results.

Starting at
/ month
How do we price our services

Your Boostway strategist initiates with a comprehensive audit of your PPC accounts and current campaign performance. This vital step provides insights into your ad reach, keyword impact, and growth potential, allowing us to create a pricing model tailored to your business objectives.

The depth and complexity of your PPC campaign structure influence pricing. We evaluate factors like the number of target audiences, ad formats, and bidding strategies required. More intricate campaigns demand additional resources, which is considered in our pricing approach.

We work with you to assess specific PPC goals, whether it’s for increasing conversions, enhancing brand visibility, or customer acquisition. Your Boostway strategist customizes a pricing plan that aligns with these unique objectives, ensuring optimized and measurable outcomes.
ALL PLANS FEATURES:
- Tailored Local Service Ads Strategy
- Location-Based Audience Targeting
- Profile & Business Verification Support
- Localized Ad Copy & Content Creation
- Lead Management & Response Tracking
- Conversion Tracking & ROI Analysis
- Retargeting & Remarketing Campaigns
- Real-Time Analytics & Reporting
- Monthly Performance Insights
- Dedicated Account Management
Your Solution for Effective Google Local Service Ads Starts Here!
Our expert team is here to help you unlock the full potential of Google Local Service Ads, connecting you with local customers and driving measurable growth. Discover why our Local Service Ads solutions are the perfect choice for expanding your business within your community.

Focus on What Matters Most
With Boostway Digital, focus on your core business while we manage your PPC strategy. Our team of PPC experts works diligently to make paid advertising a streamlined, results-driven marketing channel, allowing you to stay focused on growth.

Turn Clicks into Conversions
Boostway Digital’s data-driven PPC strategies are designed to transform clicks into real, measurable growth. By aligning ad efforts directly with your business goals, we ensure every campaign supports your bottom line.

Build Long-Term Customer Loyalty
At Boostway Digital, we’re committed to helping you achieve sustained customer engagement and loyalty. Our proven PPC tactics create impactful connections that keep your brand at the forefront of your audience’s mind.

Simplify Your Paid Advertising Strategy
Managing a successful PPC strategy has never been easier. With Boostway’s comprehensive approach and industry expertise, seamlessly integrate PPC into a powerful digital marketing strategy tailored to your goals.
Unmatched PPC Expertise to Help Your Business Boost Its Growth
- Dedicated account manager with an in-house team to develop and implement assets
- Built from your business objectives, market changes, and overall marketing efforts
- In-house project management software, 24/7 help desk, and direct client phone line
Typical Agencies
- Dedicated account manager that’ll need your time to develop and implement assets
- Copy-and-paste checklist for optimizing your site and (hopefully) delivering results
- Regular, but unreliable when site issues happen, and you need help now
In-House Marketing
- One or more team members searching for the time to optimize 200+ ranking factors
- S.M.A.R.T. goals, but difficult to achieve with limited resources, time, and skillsets
- Varied with documentation gaps leading to project delays and wasted budget.
FAQ About PPC Services
Google Local Services Ads (LSAs) are a type of pay-per-lead ad that appear at the top of Google’s search results for local service-based queries. They connect businesses with potential customers in their area who are searching for specific services, like plumbers, electricians, and HVAC professionals.
Unlike traditional pay-per-click ads, Local Services Ads operate on a pay-per-lead model. This means that you only pay when a potential customer contacts you directly through the ad, either by phone or message, making it a highly cost-effective way to generate leads.
Local Services Ads are designed for service-based businesses. Common eligible categories include:
- Home services (plumbing, roofing, HVAC)
- Professional services (lawyers, financial advisors)
- Cleaning services
- Health and wellness providers
- Real estate and property services You can check Google’s list of eligible businesses to see if your business qualifies.
To start with Local Services Ads, you need to create a profile with your business information, including services offered, business hours, and service areas. Google will then verify your business, which may involve a background check and license verification, depending on your industry.
Leads are generated when a user sees your ad and clicks to call or message your business. These ads display at the top of search results with a “Google Guaranteed” badge, which helps increase trust and encourages users to contact you directly.
The Google Guaranteed badge is awarded to businesses that pass Google’s screening and verification process. This badge reassures customers that your business is trustworthy and verified by Google. For some categories, this also includes background checks, license verification, and insurance verification.
Local Services Ads use a pay-per-lead pricing model, so you only pay when a customer contacts you through the ad. The cost per lead varies by location, industry, and competition. Google provides a weekly budget estimate to help you manage costs and control your ad spend.
Yes, Google allows you to set a weekly budget for your Local Services Ads. You can adjust your budget based on your business needs and lead volume, ensuring that you control your ad spend while reaching the right audience.
Leads are qualified based on the user’s location, the services they are searching for, and their intent to connect with local service providers. With each lead, you’ll receive information such as the type of service needed, location, and contact details, so you can follow up quickly and effectively.
If you receive a lead that doesn’t meet your criteria (such as inquiries for services you don’t offer), you can dispute it directly in your Local Services Ads dashboard. Google reviews disputed leads and may provide credits for those deemed unqualified.
Local Services Ads are ranked based on several factors, including:
- Proximity to the searcher’s location
- Business hours
- Number of positive reviews
- Responsiveness to customer inquiries
- Budget set for the ad These factors help Google display the most relevant and responsive businesses to potential customers.
Reviews play a critical role in the success of Local Services Ads. High ratings and positive customer reviews can improve your ad’s ranking and increase customer trust, making them more likely to choose your business over others.
Yes, Google provides a performance dashboard where you can track important metrics like the number of leads, response rate, cost per lead, and customer reviews. This data helps you evaluate the effectiveness of your ad and make informed adjustments to your strategy.
Yes, Local Services Ads are designed to appear on both desktop and mobile devices. This allows you to reach customers on-the-go, especially those looking for urgent local services.
Unlike traditional Google Ads, which operate on a pay-per-click model, Local Services Ads use a pay-per-lead model, meaning you only pay when a customer contacts you. Additionally, Local Services Ads appear above Google Ads in search results and include a Google Guaranteed badge for added trust.
Yes, many businesses benefit from running both types of ads. Local Services Ads help capture high-intent leads for specific services, while Google Ads can support broader marketing goals like brand awareness, retargeting, and expanding reach.
To improve your ranking, focus on maintaining a high response rate, gathering positive reviews, and ensuring your profile information is up-to-date. Google values responsiveness and reliability, so promptly responding to leads and earning positive reviews can improve your ad’s visibility.
There’s no contract or long-term commitment required. You can adjust your budget or pause your Local Services Ads campaign at any time, giving you flexibility based on your business needs and lead demand.
Local Services Ads are ideal for service-based businesses that rely on local customers, such as home services, healthcare, real estate, and legal services. Any business with a strong local presence and a need for qualified leads can benefit.
Local Services Ads are best for businesses that want to generate local leads quickly and efficiently. If you are in a service-based industry, have a verifiable local presence, and aim to attract nearby customers, Local Services Ads can be a valuable addition to your digital marketing strategy.